According to the press release, Tan advises businesses on how to adopt online strategies in the new Facebook Watch series.
“As a former small business owner myself, I understand intimately the triumphs and challenges that come with running your own business. Every day can feel like a marathon and sometimes all you need is just a little extra guidance, a little bit of support, to push through,” he stated.
Adding, “This is why I could not be more excited for everyone to check out my new Facebook Watch series, Boost My Business, which follows smalls business owners across America as they find creative solutions to business challenges and find success in a world that is increasingly online, especially after the COVID-19 pandemic.”
Tan travels across America, the series was initially filmed prior to the coronavirus pandemic, to meet with these business owners and find out their goals and what areas of marketing they can improve on. Facebook experts also weigh in on how these companies can improve their overall reach.