And while the white cat meme is — by far — my favorite so far this year, my second favorite has to be Kylie Jenner’s ‘Rise and Shine’ meme

In case you didn’t catch it while it was hot, it’s derived from a clip from Keeping Up With The Kardashians, in which Kylie brings viewers on a tour of her house. Walking into Stormi’s room while she’s sleeping, Kylie sings “rise and shine” to wake her up.

Viewers thought this was seriously hilarious and couldn’t stop cracking jokes regarding the random musical moment, so as you’d imagine, it sparked a wide variety of hilarious memes. 

The meme got so popular that brands began creating clothing out of Kylie’s off-beat mommy moment. And while Kylie claims she hasn’t trademarked “rise and shine,” an Australian clothing brand insists they received a “cease and desist” letter, to prevent them from capitalizing on her moment. 

Who should we believe? It’s unclear, but hopefully it isn’t true — they’d make for great meme-themed Christmas gifts.

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